Global beer brand Guinness is bringing the party to entertainment joints near you in 14 regions across Kenya.
Under the campaign Black Shines Brightest, which was unveiled in October last year, the platform celebrates creativity, entrepreneurialism, and individualism in Africa.
Guinness is gearing up for its biggest parties yet in Nairobi and Kisumu with more festivities to be held in the capital county and Murang’a area.
On 21st May the Black Shines Brightest party went down at La Baita, UpperHill, Nairobi, with an electric performance by award-winning Rapper, Khaligraph Jones. There were unmissable prices and offers on a range of Guinness drinks.
The Kisumu Black Shines Brightest edition will be hosted at Black Pearl and will be graced by Rapper King Kaka and Brizzy Annechild, popularly known for the club banger Hera nyalo sandi.’ What more, DJ Prince and DJ Malaika will be on the decks to keep the party going all night.
“Guinness is proud to collaborate with creative African talent who help to showcase that Black really does Shine Brightest. The musical talent that we work with have leveraged their individualism and creativity to shape their own path of success and show the younger generation renewed belief that it’s possible to shine in your own way,” said Wanjiru Murage, Guinness Marketing Manager, Kenya.
Just like the musical talent, Guinness remains a flavourful, bold, and dynamic beer, an embodiment of the Black Shines Brightest attitude.